The proof: a dental practice we own.
We own a dental practice in Victoria — and we put our own money behind these exact strategies before offering them to clients. We rebuilt the website, set up online booking, and ran local SEO and Google Ads. Here is what happened. Every number is real and verified.
What changed in six months.
Every figure below is measured from the client reporting — not estimated.
Revenue figures shown as percentages. Results are specific to this practice and not a guarantee of future performance for other practices.
The practice was relying largely on word of mouth, with an underperforming online presence and no structured digital acquisition. New patient growth needed a dependable, measurable channel.
- Rebuilt the website with a fast, mobile-first booking journey
- Set up and optimised the Google Business Profile for local search
- Launched targeted Google Ads (search + lead gen) for the local catchment
- Added call tracking and conversion measurement to tie spend to real enquiries
- Continuously optimised campaigns to drive cost-per-enquiry down
Over the period, new patients grew from 244 to 744 year on year (+205%), Google Ads generated 221 tracked patient enquiries at roughly a 3.2× return, and cost per enquiry fell about 67% as the campaigns matured. We can't claim marketing caused every new patient — but across this period, with the new site and campaigns running, these are the verified results.
These are the kinds of results we build for the practices we work with — measurable growth tied directly to bookings, not vanity metrics.
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